Toyota’s leadership in reducing the environmental impact of everyday motoring has helped secure it the title of “Car and Van Manufacturer of the Year” in the Low Carbon Vehicle Partnership awards, presented at a ceremony in London this week.
Announcing the awards, Andy Eastlake, LowCVP managing director, said: “In a year of outstanding growth in UK car sales, Toyota, the name synonymous with hybrids, has introduced the technology across the widest range of vehicles on the market. Thirty per cent of its sales are now of vehicles which produce less than 100g/km of CO2.
“With an impressive increase in its sales and market share, together with a UK CO2 average below 120g/km, this really does show Toyota’s strong determination to reduce carbon from cars.”
Toyota is committed not only to reduce the CO2 emissions from its vehicles, but from every aspect of its business. A large scale carbon reduction programme has been implemented across the 180-strong Toyota Centre network, which achieved a 15 per cent year-on-year CO2 reduction in 2012.
In the past year Toyota has launched four new hybrids in its strategy to make the low carbon, high efficiency benefits of the technology available to as wide a range of customers as possible. As well as low CO2 performance, these vehicles produce almost no NOx or particulate matter, emissions which impact on air quality,
The newcomers include the seven-seat Prius+ and Yaris Hybrid, which have the distinction of being the first full hybrids in their market segment in Europe. The year also saw the introduction of the new, British-built Auris hybrid hatchback, and Prius Plug-in,Toyota’s first plug-in hybrid electric vehicle. Toyota has also continued to reduce the emissions and improve the fuel efficiency of its petrol and diesel powertrains across its model range.
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